Are you feeling pulled to start your own podiatry practice? Whether you feel that this is the next step in your career to become your own boss, run a clinic your way, or provide a service to a community that lacks a podiatrist, we are here to help guide you!
Ways to start a podiatry business
There are many things to take into account before starting any business. Some individuals may find their dreams a breeze, however, many put off their dreams as they aren't thinking outside the box for example, you do not need to invest in or rent out a walk-in clinic to fulfill your podiatry dreams if that is something you feel is holding you back. A mobile clinic not only allows you to cut costs, but it also expands your reach of service allowing you to gain many more clients you otherwise wouldn't have being based in the one spot, even clients with immobility and travel limitations that are stuck in their home would benefit greatly from your mobile service.
Don't let the brainstorming stop there, how about approaching retirement and aged care homes? Maybe the local running club or football team could use your capabilities? Or maybe you have always dreamed of your very own walk-in clinic? Keep your mind open and your ear to the ground – you never know what opportunities might be staring you in the face right now.
How to get podiatry clients
Once you have started a practice, the thing that keeps it going is promotion. This can come in many forms like advertising, social media, referrals. and word of mouth. Networking with the right people can set your business up for success, so get networking!! Numerous methods need to be implemented to gain traction in the initial stages of business. The early goal should be to develop brand awareness to your target audience. A marketing plan can help here. Each approach should be individualised to your podiatry practice, your patients and your environment but at the end of the day, the best promotion a Podiatrist can receive is a great word of mouth review.
How to keep podiatry clients multiplying
Client satisfaction. To start accumulating some amazing word of mouth reviews, you need to provide an amazing service to your clients, your clients will continue to return and multiply if they are satisfied with your excellent service.
There are lots of ‘little things’ you can do to enhance your client experience which you should tailor to your specific clientele however, some examples are courtesy reminder calls, a professional appearance and a genuinely caring attitude to the health of your clients. Ultimately, exceeding your patient’s expectations begins and ends with your ability as a professional. The tools you decide to use have a profound effect on your performance as a Podiatrist.
What podiatry tools do I need?
As a podiatrist, the instruments you use should be of the highest quality. Not only should you have the right tool for the job, you should have the right tools for you and your technique. You should consider seeking smaller nippers if you have smaller hands. You might prefer a straight cutting edge as opposed to a concave one on your nippers. Maybe you prefer to use different styles of tools for different jobs. It’s important that you know yourself as a professional. Your personal preference for different tools in different situations is something that you should take note of and prioritise at every opportunity. A wise man once said “buy cheap, buy twice”. Do yourself a favour and invest in high quality products the first time.
To get your podiatry clinic underway here are some essential quality products to invest in!
Here at LuxeMED we are committed to helping small businesses start and grow. If you’re opening your own clinic, get in touch with us – we’ll make sure you get your clinic started on the right foot!
Call us on 1800 954 331 or reach out to us on our live chat!